Sex sellsâ¦so what else is new? Apparently itâs news in Grand Junction Colorado. After 37 years in Vegas, the SnowSports Industries America (SIA) moved their annual tradeshow to Denver, and it seems some small Colorado towns didnât know what they were in for.
Three days after the show has packed up and left town, The Grand Junction Free Press reports âSex sells snowboards in Denver.â The writer comments on people looking like they were âhomesick for Sin Cityâ and the Burton girls in fishnets who would be âvery cold anywhere near snow.â Psstâ¦itâs a cliche because itâs true â sex sells, anytime, anywhere, any industry.
Letâs hope the surf industry never tries to find new customers inland; who knows what kind of a ruckus would be caused by theÂ Reef Girls.