A Pirate Looks at 40

June 14, 2022

A Pirate Looks at 40 Scrappy, Joy, gratitude, community and passion. Looking back at Outdoor Retailer as it celebrates 40 years, these are the first words that come to mind. Seventy-five shows, millions of square feet of exhibition space, millions...

PR Predictions for 2022

January 13, 2022

PR Predictions for 2022 As 2022 rounds into form, there’s a lot of important work coming in the communications fields. The country, and the world, have been understandably focused on COVID. But as COVID enters its junior year,  there’s so...

Facebook’s Perfect Storm

October 21, 2021

In recent months, it seemed as if it couldn’t get any worse for Facebook until it did. Two weeks ago, whistle-blower Frances Haugen testified before a Senate subcommittee on repeated failings from Facebook to address a multitude of wide-ranging concerns....

Outdoor Retailer – July 2021

July 28, 2021

Marketing Same Old Story? Yes, the outdoor space is booming—so how do you keep a narrative fresh when it has been the darling topic fro the media for over a year? By Chris Goddard EVERYONE KNOWS THAT OUTDOOR PARTICIPATION IS...

Pandemic Travel

July 21, 2021

Oh the Places You’ll go: Vaxications: Revenge travel in a Post Pandemic World   With nearly half of the U.S. population vaccinated and restrictions easing nationwide, many people are contemplating plans that allow them to return to “normal.” For many...

THE MAGIC OF THE FENWAY FRANK

April 16, 2021

THE MAGIC OF THE FENWAY FRANK POSTED APRIL 15, 2021  By Chris Goddard, President, CGPR – FWV’s Greater Boston Office This year, the sound of the crack of a bat and that Fenway Frank drowned in mustard has a special magic. The...

Reach Out

May 13, 2020

  During these strange days, the outdoors are providing solace for many. And while it can be a balancing act finding ways to get outside while observing the latest guidelines, there’s no question that we’ve all been reminded recently that...