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CGPR takes the time to truly learn its clients’ business, especially their financial goals. PR must propel sales; our clients’ bottom line is key to any initiative the Agency plans.

CGPR takes the time to teach its clients (and their employees, sales reps. or brand ambassadors) how to use PR to leverage sales.

CGPR provides strategic counsel for the following: media relations, social media, community affairs, crisis management, government relations, media events/fam trips, media roundtables, media training, mergers and acquisitions, planning and execution of special events, product launches, public relations seminars, sponsorship, and long-term planning. The agency works hand in hand with all marketing departments, as public relations must work in tandem with every marketing element.

Our crisis management and mergers and acquisitions work utilizes time-tested tools blending those tools with the team’s first-hand experience.

Our consulting division working closely with the C-Suite, staffed by founder Chris Goddard provides one-on-one counsel in media training, speech writing, internal issues management, crisis management, and how to use social media effectively.

Our Clients

CGPR helps clients achieve PR goals through strategic planning that is consistent with overall brand objectives. Here are just some of our clients.

Category Experience

Consumer Goods

Regional product launches, launch of UK brand in the U.S., general media relations, social media, media training, CEO coaching, special events, tastings, brand awareness.

Experience: Boston Potato Chips, Clausthaler non-alcoholic beer, CVS, Dr. Cool, Dyson, Elements (eco-friendly paints), Nicorette, Ocean Spray, Perfect Pushup, Radeberger, Snuggle, a consortium of Single Malt Scotch Whiskies, Wisk and Starbucks Tazo Tea

Real Estate

Strategic planning, media relations, crisis management, social media special events, media training, CEO coaching, and hotel openings.

Experience: Centex Destination Properties, First Winthrop Corporation, third largest landlord in the US (early 80’s) for residential, business, hotels, GHC Housing Partners, The Hermitage Club, Winter Park Real Estate, part of Winter Park resort

Tourism

CGPR’s experience includes hotel communications initiatives, media relations, crisis communications for American airline after terrorist attack, social media, media training and CEO coaching

Experience: Adolphus Hotel, British Airways, Bermuda Tourism, Copper Mountain, Bulfinch Hotel, Four Seasons hotels, Harbor House in Nantucket, Harbor View in Martha’s Vineyard, Snake River Lodge and Spa in Jackson Hole, Wyoming, White Elephant in Nantucket, TWA, Winthrop Hotels, and Winter Park

Retail

Strategic counsel, store openings, social media and media relations.

Experience: Eastern Mountain Sports, Filson and Merrell stores

Sporting Goods

Strategic counsel, global product launches and media relations

Experience: Wilson Racquet Sports

Private Clubs/Resort

Media Relations, crisis management, community relations

Experience: The Hermitage Club, Yacht Club Costa Smeralda (Porto Cervo)

Case Studies

Here are some examples of client situations, tactics and results.