Jason Silva

Where and when did your career begin? While earning my MBA at Endicott College in 2014, I took an internship with CGPR and fell in love with the space – PR, the active lifestyle industry, all of it. An internship turned into a special full-time experience, kicking off what’s become a thrilling 12+ year career as a PR pro.

Where have you worked? In 2019, after three years with CGPR serving amazing brands like PrimaLoft, GORE-TEX, LifeStraw, Kelty, Mountain Khakis, Nite Ize, LifeStraw, and others, I joined the global PR team at Reebok where for six years I’d help drive storytelling across sport, lifestyle, streetwear, and pop culture categories. In 2025, I’d go out on my own as a PR consultant, building the bridge back to CGPR.

Where can you be found when you are not working? Always on the move! Riding or racing my bike around Massachusetts, roaming the Maine mountains and towns with my wife, Kait, and our puppy, Betty, spending time with family in New Hampshire, at a local brewery on the North Shore, or home swinging a hammer.

If you were stranded on a desert island and could only bring 3 things, what would they be? Kait, Betty, and the iconic 1950’s card game, Racko.