Tag Archive: Chris-Goddard

CGPR Expands Client Roster; Adds ECOS Paints

November 7, 2019

  CGPR, a leading consumer active lifestyle agency, this week added ECOS Paints, an innovative, eco-friendly paint, stain, and varnish manufacturer, to its growing list of clients. Founded more than 30 years ago, ECOS Paints set out to revolutionize the...

CGPR Expands Team in Response to Agency Growth

September 10, 2019

CGPR, a leading consumer active lifestyle agency, today announced the addition of two new team members, Anna Craven and Britney Jackson, as account executive and account coordinator, respectively. The agency, which represents brands including LifeStraw, Kelty and PrimaLoft, also adds...

3 Tips to Successfully Communicate with “Zillennials”

August 29, 2019

By: Claire Bailey and Alexis Reishus “We remember when the iPhone first launched but not the Blackberry. We represent a micro-generation of influential spending power, but no defined brand loyalty, providing fertile and untapped ground for businesses interested in grabbing...

Crisis Management 101: Outdoor Industry In Flux

February 22, 2019

In the last two weeks, the outdoor community has been faced with several reputation crises: Camber Outdoors’ announcement of the “first ever” CEO diversity pledge and, this week, the resignation of REI CEO Jerry Stritzke and Camber’s Deanne Buck. Each story...

CGPR Founder Shares PR Best Practices at Outdoor Retailer 2019

January 22, 2019

Chris Ann Goddard, founding partner of public relations firm CGPR, will share PR best practices at this month’s Outdoor Retailer Snow Show (ORSS) in Denver, the largest U.S.-based outdoor industry trade show. ORSS attracts more than 1,000 exhibitors and 29,000...

New Times Demand New Rules and Being Fearless

October 1, 2018

The first New Rules Summit hosted by the New York Times happened to fall during perhaps one of the most momentous times in our nation’s history, the Senate Judiciary Committee hearings on Judge Brett Cavanaugh. Bringing together powerful leaders from across...