Meryl Rader

Director Client Services

Connect with Meryl

908 528 3826

meryl@cgprpublicrelations.com

Where and when did your PR career begin?

My PR career began at a boutique agency in New York City where, as an assistant account executive, I had the opportunity to work on a variety of accounts, ranging from Jamaica Tourism to Ferrero Chocolates to Duncan Yo-Yos. For the latter, we hired a dance troupe to perform on the streets of New York, doing yo-yo tricks along the way, of course.  Tons of media outlets covered the event and, with all the excitement and effectiveness, I realized I had found my niche.

Who have you worked for in the past?

I’ve been fortunate to work in a variety of public relations positions for incredible clients I’ve been happy to help grow. I moved from the boutique agency to be an account supervisor in the consumer division of Hill and Knowlton in New York, then later was a senior vice president at Porter Novelli managing consumer and corporate accounts. Along the way, I’ve enjoyed corporate positions — as communications director at Vestergaard, a public health company making products for developing countries, and at Advertising Age magazine.

Where can you be found when you are not working?

When my two daughters are home from college, I’m doing whatever they’ll allow me to do with them. When they’re not around, I like to do home decorating projects and creative writing, entertain and spend time hiking with my husband.

If you were stranded on a desert island and could only bring 3 things, what would they be?

I really couldn’t live without my family so, even though they’d make my life miserable complaining about being stranded, I’d have to take my husband and two daughters. That said, I’d appeal to the guardian of the 3-maximum rule to make an exception and allow me to bring my dog too.