Brooke Goodwin Fullerton

Senior Vice President

Connect with Brooke

Cell: 917 453 9138

When and where did your PR career begin?

Officially, in title, it started when I was at L’Oréal USA overseeing public relations for the Garnier portfolio of brands, but my career in integrated marketing communications began many years before that role and I was always inextricably linked to PR. That said; I’ve been a professional storyteller of sorts for brands and categories across a host of industries for over 18 years.

What was your first job and how did you get it?

Despite being very focused on business school and receiving a marketing degree, there was a pivot at some point and I decided law school should be my next step. Wanting to test the waters first, I chose to take a position at a corporate law firm in Rockefeller Center when I first moved to New York, which quickly confirmed for me that law was not my intended path! Roughly a year later, L’Oréal called me out of the blue, and then my true career launched.

 Where is your dream travel location and why?

Well, at this point after 2020 and the start to 2021 I’d take anywhere! However, my ideal next vacation would be to the Maldives or the Adriatic Coast, specifically Croatia and Montenegro. I also had an amazing trip planned to Botswana that was canceled because of COVID, which I truly hope comes to fruition one day. Clearly, I can’t make a decision – proof that I’ve been cooped up for too long!

If you were stranded on a desert island and could only bring 3 things, what would they be?

Oh goodness! That’s a challenging, and likely dangerous, question with a husband, 4 children and 2 dogs! I’ll go the safe route and choose a lifetime supply of seltzer (I really should buy stock in ALL brands), running shoes for daily runs to maintain my sanity, and a phone to FaceTime the family I couldn’t bring with me because they far exceed the 3-item limit!