In the last two weeks, the outdoor community has been faced with several reputation crises: Camber Outdoors’ announcement of the “first ever” CEO diversity pledge and, this week, the resignation of REI CEO Jerry Stritzke and Camber’s Deanne Buck. Each story...
Crisis Management 101: Outdoor Industry In Flux
February 22, 2019
2019 Trends and Musings from a Trade Show Warrior – Part II
February 13, 2019
After attending nearly a handful of technology, apparel and outdoor industry trade shows in January, CGPR founding partner Chris Ann Goddard highlighted a number of relevant trends taking shape in 2019: Passions Are Running High at All Trade Shows Technology...
2019 Trends Recap and Musings From a Trade Show Warrior
February 12, 2019
By Chris Ann Goddard Every January I become a trade show warrior – attending CES, Shot Show, Outdoor Retailer and ISPO. Fifteen flights, 27,600 air miles, 65 miles walked on hard floors, and 45 non-fat lattes, give or take. Why...
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